What do you do with keywords with few impressions and no clicks that you consider to be excellent keywords for your campaign?
Wouldn’t it be amazing if you could jump right inside someone’s head and get an in-depth understanding of what they are really thinking when they start to search for a website like yours? Little by little, you could discover the exact keywords that you should be bidding on in order to attract them to your website.
I know you’re thinking, that the AdWords Adviser has descended into the world of science fiction and fantasy – and you’re right. But, the harsh reality is that you really must do your best to understand exactly what is going on in your prospects mind if you are going to have any real success with AdWords.